MotorLink
MotorLink · Performance Systems Ltd.Est. 2026 · Nairobi, KenyaISSN 2814-0923 (online)Volume 1, Issue 4 · April 2026

What we’re building

Kenya deserved a car marketplace that’s also a newsroom.

For decades, buying a car in Kenya meant a Saturday tour of Westlands, a WhatsApp group full of opinions and a lot of guessing on price. MotorLink is the thing that should have existed all along: a verified dealer directory, a live pricing engine and an independent editorial team — under one roof, with one set of rules.

The four rules

Principles we do not bend.

  1. 01

    Price without spin

    Every KES number we publish is backed by live listings or a matching dealer transaction. If we can't back it, we don't print it.

  2. 02

    Dealers who answer their phone

    We publicly track response time. Dealers who ghost buyers lose their verified badge — no grace, no exceptions.

  3. 03

    Independent reviews

    Our editors don't accept press cars, gifts or weekend trips from automakers. What we review we buy, borrow from dealers at cost, or rent.

  4. 04

    Kenya-first context

    Every buying guide is road-tested on Kenyan roads with Kenyan fuel and Kenyan service realities — not translated from a US magazine.

Editorial independence

How to tell a paid story from a real one.

We take advertising and we run a commercial marketplace — but the newsroom does not. Every piece of commercial content on MotorLink carries a visible yellow SPONSOREDchip, identifies the sponsor, and is written by our commercial team. The editorial team does not take briefs from sponsors. If you ever see a line that feels like an ad that isn’t labelled, write to support@motorlink.co.ke.

  • No paid reviewsA dealer cannot buy a positive review. We'll label sponsored content with a yellow chip — always.
  • Open correctionsEvery correction has a timestamp, a visible note, and an editor's initials. We don't stealth-edit.
  • Source transparencyData stories carry a methodology panel explaining the sample size, period and gotchas.
  • No affiliate steeringWe never rank one dealer above another because of a commercial relationship. Promotions are declared.

2,400+

Live listings

38

Verified dealers

128K

Monthly readers

2026

Year founded

The masthead

Named humans, not avatars.

  • Wanjiru Kamau

    Editor-in-Chief

  • James Oduor

    Head of Product

  • Mercy Njeri

    Head of Buyer Care

  • Samuel Ndungu

    Photo & Video Director

  • Kevin Odhiambo

    Senior Writer, Reviews

  • Aisha Mohamed

    Data & Research

Work with us

Product, engineering, editorial, partnerships — we hire in the open.

See open roles

Have an ethics concern?

Seen a story or listing that violates our rules? Mail our ethics inbox — it’s monitored daily.

support@motorlink.co.ke

Press & corporate

For embargoes, interviews or investor enquiries, contact our comms desk.

support@motorlink.co.ke